SERVE ITSM PRICING

Choose the platform and support that fit your team.

Start with Serve ITSM Cloud or a self-hosted licence, then add Managed IT, platform support or implementation services where they help.

START WITH THE RIGHT MODEL

One platform.
Four ways to work.

Service Desk agent licences cover the people operating the desk. Requesters and customer-portal users are unlimited. All listed prices are in GBP, per month unless marked as a one-off or perpetual licence, and exclude VAT.

SERVE CLOUD

£249 / month

Up to 5 agents

Hosted ITSM, SERVE AI, updates and platform management. Add more agents as your service desk grows.

See Cloud tiers

MANAGED IT

£59 / user / month

£750 monthly minimum

Support Desk service, with higher tiers for proactive management, security and strategic support.

Compare support plans

SELF-HOSTED SERVE

£1,995 perpetual

Up to 5 agents

Core SERVE platform licence for infrastructure you control. SERVE AI is available as an optional monthly subscription.

See licence tiers

SERVE + MANAGED IT

From £949 / month

Support plus the platform

Example: Support Desk at its £750 minimum plus eligible 5-agent Serve Cloud at £199 per month.

See bundle pricing

The combined example is before VAT and separately scoped work. Bundle eligibility and contract alignment are confirmed in your written quote.

HOW SERVE AI WORKS

Guidance first.
People stay in control.

SERVE Ai sits inside the support journey. It helps people describe an issue, uses approved guidance where configured, and carries useful context into a ticket when a technician needs to take over.

Explore SERVE Ai
  1. 01
    Listen

    A person describes the issue in their own words.

  2. 02
    Use approved guidance

    SERVE Ai uses the knowledge and support boundaries configured for that service.

  3. 03
    Guide and capture

    It can walk through safe user-level checks without administrator rights and retain useful context with the request.

  4. 04
    Resolve or hand off

    The user gets guidance, or authorised support staff receive the conversation when elevated access or further investigation is needed.

HOW MANAGED IT WORKS

Clear scope.
Support that fits.

Managed IT starts with your environment and an agreed service boundary. We establish how people get help, who owns each responsibility, and how service is reviewed over time.

Explore Managed IT support
  1. 01
    Understand your environment

    Agree users, devices, services, locations and current support arrangements.

  2. 02
    Define the service

    Set supported scope, service hours, response arrangements and responsibilities in writing.

  3. 03
    Onboard and support

    Give users a clear way to ask for help and operate the agreed support service.

  4. 04
    Review and improve

    Use service trends and scheduled reviews to prioritise the next improvements.

Exact availability, integrations, response targets and included services depend on the deployment and written service agreement.

HOSTED ITSM

SERVE Cloud agent tiers.

Hosting, platform management, SERVE AI and updates in one subscription. Unlimited requesters can use the portal, knowledge, service catalogue and AI, subject to the agreed reasonable-use terms.

Use SERVE with your own IT team. Human engineering and substantial onboarding are quoted separately.

SERVE Cloud monthly prices
Service Desk agentsMonthly price
Up to 5£249
Up to 10£399
Up to 25£799
Up to 50£1,399
Up to 100£2,299
100+Custom
  • Incidents, requests, changes and approvals
  • Department queues, SLAs, reporting, knowledge and assets
  • Entra, Microsoft 365 and email-to-ticket integration
  • Hosting, backups and platform updates
  • SERVE AI included, subject to reasonable use agreed before purchase

PEOPLE-FIRST SUPPORT

Managed IT plans.

The monthly charge is the higher of your per-user total and the plan minimum. Support hours, security coverage and SLA commitments are agreed in writing.

Managed IT plans · monthly price, excluding VAT
PlanPer user / monthMonthly minimumIncluded scope
Support Desk£59£750Remote helpdesk, ticket support and end-user troubleshooting.
Managed IT£89£1,200Support Desk plus proactive IT operations and management.
Managed IT Secure£119£1,750Managed IT plus stronger security and monitoring.
Managed IT Strategic£149£2,500Managed IT Secure plus strategic guidance, reporting and planning.
EnterpriseCustomAgreed scopeBespoke SLA, coverage and governance.

Microsoft 365 and other software licences, hardware, cloud consumption, servers, on-site visits, out-of-hours support, migrations and projects are separate unless your written quote includes them.

Need specialist help for your own IT team?

SERVE Engineer Assist adds a monthly block of engineering hours for escalations and specialist work.

View Engineer Assist

CUSTOMER-CONTROLLED INFRASTRUCTURE

Self-hosted licensing.

The perpetual licence covers the core SERVE platform. Add the optional managed SERVE AI service by agent tier. Customer infrastructure and its operating costs are separate.

If the SERVE AI subscription ends, core ticketing, departments, SLAs, changes, portal, assets and knowledge continue under the core licence. The managed AI capability stops. Local Guided Support Engine availability depends on the licence configuration.

Self-hosted SERVE licence and optional AI prices
Service Desk agentsPerpetual core licenceSERVE AI / month
Up to 5£1,995£99
Up to 10£3,495£179
Up to 25£5,995£349
Up to 50£9,995£599
Up to 100£16,995£999
100+CustomCustom

Maintenance and update entitlements are confirmed in the licence agreement.

COMBINE THE SERVICE

SERVE with Managed IT.

Eligible Managed IT customers save at least 20% on listed SERVE Cloud tiers. Cloud charges are added to the selected Managed IT plan. Bundle eligibility and contract alignment are confirmed in your quote.

Combined-service Cloud monthly prices
Service Desk agentsStandard CloudManaged IT customer
Up to 5£249£199
Up to 10£399£319
Up to 25£799£639
Up to 50£1,399£1,119
Up to 100£2,299£1,839
100+CustomCustom
Example monthly total: £949

Support Desk at its £750 monthly minimum plus the eligible 5-agent Cloud bundle at £199. Before VAT or separately scoped work.

Book a demo

SPECIALIST SERVE SUPPORT

Keep your own hosting.
Add platform support.

SERVE Managed Platform supports the SERVE application layer on your infrastructure. It does not include management of your wider IT estate.

SERVE Managed Platform monthly prices
Service Desk agentsMonthly price
Up to 5£349
Up to 10£549
Up to 25£949
Up to 50£1,599
Up to 100£2,699
100+Custom

SERVE Engineer Assist

Only specialist engineering work uses the included hours. Billing increments, unused hours and response arrangements are agreed in your contract.

Engineer Assist monthly plans
PlanEngineering hours / monthMonthly price
Assist5 hours£850
Managed Assist10 hours£1,600
Priority Assist20 hours£3,000
Managed Plus40 hours£5,500

Additional engineering: £175 / hour.

DELIVERY & ONBOARDING

Implementation is scoped separately.

Agree requirements, integrations, migration and acceptance criteria before delivery. Day length, expenses and out-of-hours work are confirmed in the statement of work.

SERVE professional services rates
ServiceHourly rateDay rate
Platform onboarding£175 / hour£1,150 / day
Advanced integration£225 / hour£1,450 / day
Bespoke / API development£250 / hour£1,650 / day
On-site consultancyBy agreement£1,500 / day + expenses
Implementation packages · starting prices
PackageStarting price
Foundation ImplementationFrom £2,500
Professional ImplementationFrom £5,000
Advanced ImplementationFrom £10,000
Enterprise TransformationCustom

YOUR SCOPE, IN WRITING

Get a clear price for your environment.

Tell us your agent count, hosting preference and support needs. We’ll confirm scope, exclusions, contract terms and applicable tax in a written quote.